3.5x higher Revenue
The shoppers who saw product recommendations from Prefixbox’s AI Recommend modules generated 3.45 times more revenue than those who saw recommendations from their previous provider.
2.5x more Transactions
The treatment group, receiving Prefixbox’s Complementary and Personalized Recommendations, processed 2.5 times more orders than shoppers who saw products recommended by the previous engine.
+30% higher Average Order Value
Proving the added value of Prefixbox’s Personalized and Complementary Recommendations, the treatment group not only generated more transactions, but the orders’ average value was 30% higher as well.
Personalized Recommendations provide shoppers with tailored product suggestions strategically placed throughout the shopping journey to help them discover and purchase new items.
The feature analyzes individualized user behavior such as page views, clicks, and cart actions in addition to similar shoppers’ behavior to suggest products that are personalized to them.
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Complementary Recommendations provide shoppers with data-driven product suggestions by analyzing past transactions to identify groups of products commonly purchased together and effectively suggest additional, relevant items.
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